Content Management System

This internal file system allows clients to build, organize, serve and re-use content — all within a single platform. The CMS allows you to maintain brand integrity through the reuse of content assets, such as headers, footers and pre-configured templates. Within your mailing, the Asset Library allows you to pull saved templates and content blocks directly into the Content section of the mailing. This also provides an option to immediately push changes to specific content blocks in Recurring, Drip and Triggered mailings with content reference tags.

 

In this topic::

• Create a New Folder
• Create New Content
• Upload Content
• Manage Content and Content Folders
• Manage Content from the Asset Library
• Pull Content into a Mailing from the Asset Library

 

Create a New Folder

1. Once logged in, click on the Settings tab.
2. Click on the Content Management link. The Content Manager will appear.
3. Click into the parent folder where you want to place the new folder. Either Root or a folder you have created. Once you are in the desired folder, click on Create Folder. The Create Folder popup window will appear.
4. Enter the folder name into the provided field.
5. Click on Create. The Content Manager will automatically refresh and the new folder will appear in the directory.

6. Note: You can also create new folders when creating or uploading content in the Asset Library in the Content tab of your mailing. Simply click on the Create New option from the Folder dropdown menu.

Create New Content

1. In the Settings tab, click on Content Management and then click Create Content.

2. Select from the following options:

   • HTML
   • Text
   • Dynamic HTML
   • Dynamic Text
   • Active HTML

3. Note: See Dynamic Content Wizard for more information about creating dynamic HTML and text content through the PostUp platform.

4. The New File popup window will appear. Enter the content title into the File Name field.
5. Select a folder to store the content in, from the Folder dropdown menu.

6. 

7. Create the content block, template or entire email creative per normal procedure.

8. Click on the Save and Close button.

9. A confirmation message will appear. Click OK.

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Upload Content

1. In the Settings tab, click on Content Management and then click Upload Content.
2. Select from the following options:
   • HTML
   • Text
   • Image

3. Note: If uploading multiple files at once, please place the files into a single folder and zip the folder. Each zip file should contain the same file type (for example: one file for text content and another for images) to coincide with the selected upload option.

4. The Upload File popup box will appear. Click on the Browse button.
5. Select a file or zip file to upload.
6. Select a folder to store the content in, from the Folder dropdown menu.

7. Note: To assign an ALT Tag to an uploaded image, enter the tag into the Image ALT field. Please note that if uploading more than one image, PostUp will assign this tag to all images.

   Note: When uploading more than one image, users may select to Overwrite Existing Files with new or updated images.

8. Click Upload.

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Manage Content and Content Folders

You may delete, edit and move content and folders within your site’s Content Management System using the options outlined below:

1. • Click on the pencil to Edit the content file or folder properties.
   • Click on the red x to Delete the content file or folder.
   • Click on the grey navigation icon to Move the content file or folder.
   • Click on the blue arrow to Download as a zip file.

   

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Manage Content from the Asset Library

1. Once logged in, click on the Send tab.

2. Create or edit a mailing per normal procedure.
3. Complete the General and Targeting tabs.
4. Click on the Content tab.
5. The Asset Library will appear on the right-hand side of the page.
6. Click on the Content tab to access the files and folders stored within the site’s Content Management. View your content by clicking on the folder dropdown box.

7. 

From the Content section, you can:

• Upload Content
• Edit, Copy, Delete or Move or Download the activated content folder
• Edit, Copy, Delete, Move, Download or Preview content files and images from within the Asset Library

You may also Create New Folders by performing the following actions:

• Click on the Folder dropdown menu.
• Click on the Create New… option.
• Enter the folder name into the provided field.
• Click Create.

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Pull Content into a Mailing from the Asset Library

PostUp offers users the option to pull in templates, content blocks and images from the site’s Content Management System in order to build your email message.

Note: It is highly recommended that you place a table or template into the content area prior to pulling in content blocks or images.

1. Click on the Content section of the Asset Library, if not already activated.
2. Select the appropriate content folder from the Folder dropdown menu. The content and images assigned to the folder will appear within the Asset Library.
3. Select from one of the following drag-and-drop options:
   • Drag-and-drop the reference tag icon () to create a reference tag for the content block.
   • Drag-and-drop (or double click) the image tag icon () to view the actual content block in the content editor. Be sure to place your cursor at the desired destination, prior to pulling over the content. PostUp will indicate the placement of the content block by highlighting the table cell with a green border.

4. 

Note: You can use the Reference Tags for content blocks shared across multiple mailings. Examples include header and footer content used across a series of drip messages within a single campaign. In the event that a change needs to be made to a piece of content leveraged in multiple mailings, you can simply update the content through the Content Management System instead of updating each individual mailing. At the time of queuing, PostUp will reference the updated content stored in the Content Management System.

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